In 1989, friends Alfred Terzibachian and Louai Kuzbari met Pierre Koukjian, then a famous and successful jewelry designer. A strong friendship and connection was developed and soon the three were working together, rooting concrete foundations for a future successful enterprise.

From 1990 to 1999, the three worked with many high-end leaders in the world of Swiss watch making and jewelry powerhouses, providing innovative designs and marketing expertise. Every bespoke timepiece and jewelry design created was sent to different workshops within Geneva to be able to manage an intricate audit per piece and guarantee top quality control, assuring their clientele an authentic pièce de résistance. Alfred, Louai and Pierre acquired all the experience and thorough knowledge needed to create their own identity and in 2003, they decided to launch deLaCour. The three friends built what would be one of the most creative, innovative and original Swiss timepiece companies. Strategically, the decision of working with different workshops within Switzerland was the flexibility of interchanging different timepiece parts and ideas to create one unique timepiece within a quick turnaround and outstanding quality. Hence, deLaCour only creates limited edition collections to satisfy an exclusive and demanding niche clientele.

deLaCour was established to offer alternative and exclusive creations to the world of luxury timepieces; complicated movements that have been delicately and individually handcrafted for those who have a passion for state-of-the-art masterpieces, and a collection of distinct models to suit from the jet-set to the most meticulous timepiece avant-garde collector.

deLaCour finds its inspiration in an uncharted future and defines it with exceptional limited edition timepiece collections as a result of an independent, self-assured vision, not in response to fleeting fashion trends. Thus, deLaCour’s award winning slogan, “Since Tomorrow” defines a notion of consistently forward-looking modernism, self-expression and refinement.

Since the very beginning, deLaCour has always participated and been very aware of various important charity associations, and wanted to help and be a part of their events all over the world.

Each and every deLaCour Collection is the result of an authentic and individual journey the brand takes on without preconceived notions or constraints.

We are proud to present some of these beautiful watches at DK Gems.

DK Gems your favorite DeLaCour watch shop

DK Gems watch shop : 69 A Front street, Philipbsurg, St Maarten.
Phone number : +1(718) 878-7101
contact us be e-mail here.